[smacktoward]

But just the existence of multiple cargo cults causes damage, because it leads people to assume that "the experts are divided." Which will lead some people to go with the wrong batch of experts, and others to just throw up their hands in confusion and store their passwords in plain text because it's too hard for them to figure out which group of experts is right.

This is a case where unanimity in the message is important. If all the experts say "use A," people will take that to mean there's no debate about the merits of A over B and C, and use A. If some say "use A" while others say "use B" or "use C", some fraction of listeners will give up and use nothing at all.