[jkoebler]

Hey there, Jason from 404 Media here. We're humbled that someone posted this and just wanted to say I'll stick around for an hour or so before I have a few interviews for articles scheduled, if anyone has any questions/thoughts/feedback. We're very grateful for the support and thrilled to be here

[TradingPlaces]

Right into my veins

>Much has been written about the failing business model of new media. We have watched how new media companies fail, and it’s not because of a lack of audience, revenue, impact, or vital work. New media companies fail because of a growth-at-any-cost mentality, and venture capital investments made at absurd valuations. Most importantly, astronomical overhead costs make it impossible for journalists to out-earn the cost of expensive office space, the ever-changing whims of management, executives’ salaries, the cost of unnecessary enterprise software, and an endless parade of consultants brought in to figure out what’s wrong.

>It doesn’t have to be this way, and at 404 Media, it will not. We propose a simple alternative: pay journalists to do journalism.

Also, y u no Mastodon?

[jkoebler]

We're going to join Mastodon I promise. Honestly the reason we haven't joined Mastodon yet is because there have been a million little things to adjust/fix in the days leading up to launch to make sure the site didn't break, to edit the stories, get art done, backend business stuff as well.

There are a lot of things we wanted to launch with that we haven't had time to do yet, which doesn't mean it's not a priority. As you can imagine we've had a few (very minor) urgent fires in the leadup to launch, so tbh our social media accounts across the board have taken a temporary backseat. Mastodon is high on our list and I'm sure we'll be there by the end of the week if not the end of the day.

Thank you for your support!

[user_named]

Sounds like there's lots of overhead.

[ehPReth]

I mean, setting up a new publication/company is a little more involved than just idly clicking though setting up a blog on wordpress.com and shitting out a singular 5 paragraph essay if that's what you mean.

[satvikpendem]

Where are they getting the money to pay the journalists? Isn't that the main issue, that people don't pay for journalism, hence why media outlets take VC in the first place? Seems like VC funding is a consequence, not the cause.

[smcleod]

This is absolutely spot on. It’s refreshing to see.

[037]

Wow, the full article in the RSS summary... I'm deeply touched. It reminds me of an old, not hostile web. Maybe it's a configuration error, in which case thanks for the experience :D

[lagniappe]

I hope it's not an error. This is how the web was when it was at its best. I hope this is a trend that continues.

[moritz]

Same, I was like “wow the RSS FEED is in the NAVIGATION MENU”, and then getting ready to have Miniflux fetch full article content “oh wait it’s a proper full feed is this a config error?!!”

[mewse-hn]

Peanut gallery reporting in. It always felt sort of weird that vice had a technology section, but I think there is space for tech coverage with a more edgy slant (eg. Beto O'Rourke and his hacker background).

Why would you name your website after a website error code? Appreciate the easter egg on the actual 404 page.

Not really direct feedback but when the Verge launched they made a big splash with in-depth, long form stories like "Pre to postmortem: the inside story of the death of Palm and webOS" from 2012. I hope you guys could dig up some stories like this, and your commitment to filing FOIA requests seems promising.

[jkoebler]

Naming the site was a big struggle sesh. Lots of good names are taken, weren't the right vibe, etc. We sort of made the joke "404 Media Company Not Found" to ourselves but, I think to be honest we:

1) Like how it sounds

2) People get it right away, even folks I know who don't care a lot about tech journalism or aren't super internet savvy (maybe they are even more likely to find themselves on 404 pages!)

3) This is a little pretentious and not the actual reason we chose it (i.e. we realized it later), but we really do want to tell stories from "hidden" parts of the internet / tech and the undercovered parts of it. 404 pages are full of easter eggs, and maybe it's just something about accidentally stumbling onto a community or wold you didn't previously know existed.

[mewse-hn]

I guess it is also in the tradition of 2600 magazine to use a numeric code as your nameplate

[kornhole]

404 has become a sign of censorship as we are seeing more pages taken down from Internet Archive and other places. I am excited to see you continue on surveillance and perhaps broaden into censorship and propaganda now that you are freed from some of the forces behind it.

[xkcd-sucks]

Is there a Russian Internet Archive that doesn't comply with American takedown notices by any chance?

[kornhole]

I am not sure about Russian hosted, but an alternative to archive.org is archive.is. Centralized services eventually get compelled or corrupted. I setup https://archivebox.io/ on my server. Some other options have been reported here.

[SSLy]

There's something with your lazy img loader. Even if I disable uBo and FF's built-in protection, they don't come up.

[nickthegreek]

Full article in the RSS feed! Rarely see that these days. Was this a conscious choice or a tech oversight?

[opheron]

Hey Jason, cool to see you pop up here! Congrats on the launch, I'm happy to be able to join up as a new paid subscriber. Really glad y'all included RSS feeds for the articles and premium podcast feed; there are dozens of us who still use RSS - dozens! :P

I have a small suggestion: Would you consider adding a perk for premium subscribers to be able to suggest (not demand) story pitches/ideas, and maybe vote for them to indicate which ideas have more interest? It's kind of an extension of what you're planning to do with the FOIA requests forum, and similar to how some FOSS projects try to prioritize features that are requested or bountied by supporting donors. Also, it could be a nice way to crowdsource ideas from your pre-vetted audience, so you don't drown in spam and vote manipulation.

[DyslexicAtheist]

I was wondering before clicking the link if I might see Joseph Cox there. For me Joseph _IS_ Motherboard, because the only time MB pops up in my feed it's because Joseph's content. well done and best of luck with the new endeavor guys!!

[dendrite9]

Did you look at other groups which have done something similar? Im curious to see how this type of project works even if not all of them are for me. So many people bemoan the structure of news and media businesses but I wonder if there needs to be more of a cycle of business destruction and creation to keep things from getting ossified and having the wrong priorities. Seeing this reminded me of https://escapecollective.com/ which came from the implosion of Cycling tips after being purchased by Outside.

[aidenn0]

Do you really think you will get more than half-as-many people to pay $10/mo as would pay $5/mo?

That surprises me, but I suspect you are more likely to know the answer to that than I am, so it also makes me a bit sad.

[wyre]

If there was a $50 option with the only perk being access to their articles (doesn’t even need to unlimited either) I would have easily subscribed.

[monetus]

How long of a process is it, give or take, for you all to publish an article? Give us a behind the scenes? Thanks for the site! I like the aesthetics.

[jkoebler]

This fully fully depends on the article. We want to respect our readers' time, so while we love doing big investigations, it's a lot to ask people to ONLY read 2,000-5,000-word articles about complicated topics. We want to have a lot of short posts that are insightful or about the news. So, for example, this was a breaking story I did yesterday:

https://www.404media.co/biden-administration-changes-mind-sa...

This article took me 20-30 minutes to write, edit, and publish. It's still news, but it's more of an update on something I've covered and written about literally hundreds of times before. So I am providing some of the context about the decision that I can recite from memory (I check the specifics, of course), telling people what's new, and providing them the document.

This article I published earlier today, meanwhile, is something I've been poking along on for weeks, talked to a lot of sources on, read a lot of academic papers on, etc.

https://www.404media.co/instagram-ads-illegal-content-drugs-...

At Motherboard our main way of operating was to always have a big investigation or narrative feature going on in the background, but to be on the lookout for news or timely things to do that align with our "beats" (the things we cover day-to-day, the topics we know inside and out). Usually features are something that you poke along on for weeks or months and go through a very rigorous back-and-forth editing process.

FOIA stuff can "take" months or years, but often very little of that is active work time. The way that works is you file a request, wait for the agency to respond, and bug them a bunch when they miss deadlines or don't respond. I've had FOIA requests returned the same day, and I've had others returned five years after I file them.

Good question!

[tentacleuno]

> https://www.404media.co/biden-administration-changes-mind-sa...

On LibreWolf, the scrolling is really messed up on this page, and on the home page. Out of curiosity, are you Rolling Your Own Scrolling(TM)? That's generally a no-no.

[bArray]

> We hope these stories will take over the internet, impact public policy, and expose bad actors.

I think one of the main problems with modern journalism is that it has ventured too far into activism. Journalism is there to report on politics, not become a political actor.

I think a mistake that has been made is paywalls - if you don't get your story out there, somebody else will with their agenda on top. Make your content as shareable as possible and 1:X consumers you can convert into a customer. Once you have more users in the comments section, you could prioritize paid users.

You have a techy edge anyway, assume everybody runs ad blockers and can use archive links. Believe it or not, hosting images of ads bypasses ad blockers, protects privacy and cuts out the likes of Google (see top of EEVBlog [1]). Once you have a niche audience you can advertise a niche product quite effectively.

Good luck!

[1] https://www.eevblog.com/

[slim]

what's your cms ?

[jonchurch_]

Guessing by the 'Ghost-Fastly' header in the response, I'd say Ghost.

Edit: Oh there's also plenty of references in the HTML, as well as it literally saying "Published with Ghost" in the footer which I just noticed haha

https://404-media.ghost.io/ redirects to the main 404media site, as well.

[hoppyhoppy2]

https://news.ycombinator.com/item?id=37237722

[363849473754]

Do you plan to do any investigative pieces on AI alignment? I’d be interested in a piece that interviewed people like Paul Christino, Eliezer Yudkowsky, Chris Olah and the like. Covering opposing views from doomerism to e/acc.

[jkoebler]

AI will be one of our core coverage areas and I'm sure we will be doing pieces both short and in-depth on AI alignment, doomerism, optimism, etc.

[joshe]

Any chance you could not be vicious tech haters? There's a hole for Michael Arrington era TechCrunch reporting which just focused on factual information about companies and people. What the innovation is, how far the company has gotten with it, what people are trying to accomplish. If a company is boring instead of making a hit piece out of it just don't write about it.