[fckthisguy]

That's pretty much what's been happening for the last decade. I turned off search history an age ago and I've had a slightly tailored (based on subscriptions) but mostly generic home page since them.

It's not a cas where they can't. They decide on this course of action.

On a related note, they already show an (almost) totally generic feed for Shorts. If you turn search history off, you see a lot of Andrew Tate, anti-trans, and "masculinity is under attack" messaging. It's disgusting to think that's what Google are showing to new sign users.