[philistine]

The iMac is the first New World ROM. That’s most assuredly the project that was underway at Apple under Amelio. It was vital to allow a Mac to use USB for all its interactions. But it means nothing if the marketing of the device wasn’t good. For that, I’m inclined to believe Jobs and Ive are responsible for how they made the device.

[detourdog]

Yes, the iMac was ready but Jobs set Ives loose on the iMac. The 9600 and the 8500 printer were both beige boxes but they had greenish translucent plastic bits were humans would touch. This was during the spindler/amelio/Jobs era but pre-dates the iMac.