[EstesPark]

Jordan is not a larger global star than Messi. If that isn't what you were claiming, apologies.

[criddell]

Muhammad Ali was pretty big too.

[EstesPark]

Of course, but not larger than Messi on a global scale - it's not even close.

[criddell]

In absolute numbers, sure. But for his biggest fights, up to two billion people would watch Muhammad Ali fight. As a percentage, today that would be more than three billion people.