You gotta look at this from your customers’ perspective. All they care about is that using your service means quality work for less cost. The more you talk about other things, the more they’re going to question the quality of the work they get in return. So even though it’s a noble goal, I wouldn’t mention it at all to customers.
Where I would emphasize it is where you onboard devs to your platform, since they care about their own personal grown. Or when you hire people for your company, since people like working for a good cause. Or maybe if you’re trying to score some grant. Perhaps even some investors care, depends on the person.
But customers? Nah. They have other problems to worry about.
You gotta look at this from your customers’ perspective. All they care about is that using your service means quality work for less cost. The more you talk about other things, the more they’re going to question the quality of the work they get in return. So even though it’s a noble goal, I wouldn’t mention it at all to customers.
Where I would emphasize it is where you onboard devs to your platform, since they care about their own personal grown. Or when you hire people for your company, since people like working for a good cause. Or maybe if you’re trying to score some grant. Perhaps even some investors care, depends on the person.
But customers? Nah. They have other problems to worry about.