[gottorf]

> There is a very large embedded industry if you want that.

I'll second this. Embedded programming will probably only get bigger from IoT, and a large chunk of new coders entering the job market these days don't really understand how a computer works as a machine; which is why you tend to see older folks doing embedded software.

The pay isn't going to be FAANG but you might end up doing more interesting things than your standard CRUD webapp.