[austin-cheney]

A/B testing. It was fast paced, high risk, you actually had to know how to program on the front end, and everything was measured. It’s what programming for the web should be but absolutely isn’t. It was like comparing special forces to being an army cook.

Edit for clarity:

When I say you had to know how to program I mean you know to know the environment and not fail. It’s not about knowing some tool, framework, or pretend gimmick. If your test executes properly you are helping the employer form massive revenue making decisions. When it break you break existing functionality in production and nobody will forgive you. If you know what you are doing you can squeeze absolutely anything you can imagine in an A/B test and most of it can be tested in a browser console.

[mixto]

Do you still do A/B testing? As in, was this a specialty or just a project you were assigned?