[Havoc]

>There seems to be a really strong disdain on HN for AdTech in general,

The ads aren't the problem, the targetting and the granular privacy invading data collection practices it implies.

It's not about "fuck small businesses" at all but rather that I'd love to scroll through some content without my 100ms pause over a specific post influencing what I see in future and thus shaping the reality I see.

That's how we got to a position where the various "factions" in society are seeing so different realities that to each the other seems unreasonable and they can't understand why the others don't see their (to them) obviously correct perspective. Adtech is actively contributing towards societal splits.