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by epcoa
1055 days ago
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“ which they market such that people can pretend to be coffee snobs” I don’t think very many of their urban or suburban customers in the US have this hang up - they sell out of Target and hospitals amongst other things. There are enough 3rd wave coffee shops around of varying levels of snobbery that people are aware of what’s available. Starbucks gives familiarity and consistency. |
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I think you might be surprised- ask them if they ever go to Dunkin' and they'll invariably indicate "no", sometimes with evident revulsion at the thought. We're obviously operating in anecdata here but that's been my experience.