[perrygeo]

Wow, my experience could not be any different. In my experience, the business side of the house is the primary driver of adopting "shiny things", by a long shot. Engineers plead for empirically-supported, simple, robust, high-quality implementations. But they're overridden by the impulse to add complex whiz-bang buzzwords. It makes a great pitch - long term viability be damned.

I'm not blaming "managers" here. This applies to anyone who sticks their nose into an engineering process without the merit or to do so.