[chiefalchemist]

The difference is the context.

Signal's target is more likely to understand the more true and subtle aspects of the word. But most importantly, Signal doesn't make money from ads. Ads that need eye-balls. So in that context, the word is definitely bait-y.

[southerntofu]

I understand your point, but as i read the article from Tor Browser using safest mode i had no idea advertisement was involved. I tend to forget people actually place ads in places. Trying to refrain myself from using stronger, more judgy words.