It's probably a bigger problem that it was going to cost him $3000 to send those 30 postcards (postage not included).
Getty is clearly defaulting to "I want to use this image in an advertisement" or similar uses, NOT a one-off single print of an image, to be "displayed" to a single person audience. $100 per image is ridiculous for that.
Getty is clearly defaulting to "I want to use this image in an advertisement" or similar uses, NOT a one-off single print of an image, to be "displayed" to a single person audience. $100 per image is ridiculous for that.