[PAPPPmAc]

Right?

Planet's other offerings are handhelds in unobtainable form factors where I'd expect to pay a massive premium because designing and manufacturing that kind of portable device is obscenely expensive, and there are essentially no competitors - and honestly, their gadgets are quite reasonable for the segment they occupy. These are desk boxes with Rockchip RK3588 parts in them, there is competition in that space.

Yes, the fancy case with a touchscreen front is fancy and legitimately a more expensive thing, they've done some neat integration, and the IO looks extensive, so I expect it to be quite a bit more than an SBC... but an Orange Pi 5 Plus is an RK3588 board, and configured with 8GB of RAM and 64GB of EMMC those are like $120. Firefly has a couple RK3588 systems in less fancy chassis where the 8/64 configs are $3-400 depending on the IO... and the PlanetPC XR2 in the 8/64 configuration is $922.