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Not sure what the point here is, since VanMoof does integrate with Apple FindMy.

Manufacturers can purchase AirTag-like chips to integrate with their electronics. Done. Price per unit probably orders of magnitude lower than the AirTag retail price.

Of course the whole "locking system" with companion app is a separate thing. But as far as FindMy goes, it should be fairly simple. Would be interesting to learn what kind of royalties Apple charges.