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by jojosbuddy 1079 days ago
I figured Meta released threads now cause of the 2024 US elections: twitter has reached dead wood status for corporate/political/msm media, facebook hasn't learned its lesson in the eyes of lobbyists (no touch), forget tiktok cause of 'china misinformation incoming', streaming had it's run, Fox lost its main character (and a lawsuit) and nobody watches cable anymore. So where's that sweet $15B in campaign ad funds going?? Threads is being pitched as fresh and an alternative to twitter as well as "separate to FB"...so logical to release now as that the $15B flood gates open around Sep/Oct. I can already see those marketing agencies pivoting with a sigh on not spending it on twitter in a few months. But we'll see if this plays out by then.