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by gyf304
1070 days ago
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I believe the methodology is flawed. > The business cards displayed the owner’s name and email address and we used fictitious but commonplace male names for each country. This is assuming that email is a ubiquitous communication method in all countries, which is not true. USA has a very high email penetration rate, so does Japan (where all phones use email instead of SMS). On the other end of the spectrum, China's email penetration rate is less than 40% [1]. Business in China is conducted over WeChat and phone calls instead of email. If the person receiving the wallet does not have an email account, or doesn't even know what email is, I'd imagine the email contact rate to be quite low. [1] https://www.twinova.com/email-dead-long-live-wechat/#:~:text.... |
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(1) This issue doesn't affect the treatment effect (the difference in return rates for money vs no money), which was the main focus of the paper. If email usage is low in a particular country, that should affect return rates equally in both the money and no money conditions.
(2) We've done a number of robustness checks on the point about email usage and have not been able to find evidence that it has a meaningful impact on the results. For instance, when looking at cross country differences in wallet return rates, the rank order correlation between the "raw" data and one that statistically adjusts for email penetration rates (based on World Bank data) is 0.95.