[rsynnott]

I mean, if they want to turn Twitter into SomethingAwful, that would be a good route.

Honestly at this point it's in such a bad state that it would be worth considering; a gamified war might be better than just every high-traffic tweet having hundreds of nonsense bluetick comments before you get to the real comments. It'd at least be more interesting; the bluetick content is usually just very dull, and tends to bring to mind the writing style of those wannabe-influencer posts you see on LinkedIn. (I think a lot of people paying for it are doing so because they want to be... a Twitter influencer? Are there even Twitter influencers, beyond dril?)

Probably not a _great_ way to build a sustainable business, though.

[saghm]

> I mean, if they want to turn Twitter into SomethingAwful, that would be a good route.

I can't say I know that this is their goal right now, but it's impossible for me to distinguish their actions from those of someone with that goal.