|
|
|
|
|
|
by poomer
1079 days ago
|
|
|
Having worked in analytics at various tech companies including Fb, the reason is almost always just that app users have way higher usage rates and ad clickthrough rates. Of course if you know basic stats you will realize this is spurious correlation (social media addicts prefer apps, using an app doesn't make one a social media addict), but somehow management never cares. |
|
|