[fknorangesite]

> I’m a bit baffled they didn’t integrate this in some capacity into instagram itself.

Boomerang and Layout functionality is built in to Stories, now. Shopping is also integrated.

[Shawnj2]

Fair point although I think “Hi there’s a new Instagram tab that is twitter” would be a more effective way to gain users than “go download a different app that you then have to log into using Instagram”