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by aardvarkr 1085 days ago
It’s really easy to forget that their target market isn’t us the adults who love Pokémon. In reality, they have hooked a generation of children that spend >$1B on the game each year so I think they’re doing just fine
2 comments

Hmmm. Citation needed. Am an active player. All the whales in the communities are adults.

Maybe you mean a generation of children as in children in the 90s), but even that's not true, as there's plenty of folks > 40yrs old, too. They've got multiple groups hooked.

So they’re drug dealers?
Yeah, it really is an evergreen brand, like Barbie or Hot Wheels