[pavlov]

The problem is that the company is worth $20 billion only to Adobe.

And that explains why antitrust authorities around the world are interested in this deal: that kind of discrepancy suggests a market distortion in progress.

[mattkevan]

XD proved that Adobe doesn’t really care about the UX/UI design sector - Figma’s worth 20bn to Adobe to kneecap a potentially existential threat.

[drumhead]

What about Adobe's competitors? It's not going to be worth that much less to them either

[pavlov]

Which competitors? I can’t think of anybody but Adobe who would pay a premium for Figma.

It doesn’t fit in Autodesk’s portfolio, and their acquisition activity tends to be frugal.