[mewmew07]

the price confusion/obscurity facilitates higher prices, none of the players on the sell side would benefit from lower margins, so they all do the same

[amelius]

Yeah, but that would stimulate the existence of comparison websites.

[mewmew07]

i know, who needs those though?

[nfeutry]

That's right but if the best price you have found before asking is AWS, you probably have not done a lot of research.