> If the headline read consumers now willing to pay twice the price it wouldn't have the same clickbait value
that's not how it works though. Inflation affects a lot of goods where you have no choice, you just need it (e.g. food, utilities, housing, transportation).
Almost all good have a sliding scale for quality and how much you consume. It's not pretty or Pleasant but it's possible. I don't want to in any way sugar coat it, but it's possible. For example people don't need meat or eggs to have a subsistence diet. The fact that they continue to buy those goods at a higher price demonstrates that they are both willing and capable of paying that price before switching to something cheaper like rice and beans
that's not how it works though. Inflation affects a lot of goods where you have no choice, you just need it (e.g. food, utilities, housing, transportation).