[soco]

I argue that PETA succeeded to bring into the official discussion other, more moderate organizations, thus effectively moving "the cause" forward at the expense of their own organization. Probably that was not their goal, but from a 10.000 feet it looks like achieving that. I think the same goes with the "eco terrorists", they may get slaughtered in the process but ecology gets on everybody's tongues. Again not sure they are planning it like this or it's just a side effect.