[Retric]

Tesla’s gross margins were much higher in 2011 than 2022. But yea, this is why I said it’s hard to separate how much of this was Tesla specific vs industry wide. However, the need to cut prices despite high inflation was unusual in the car industry and suggests a Tesla specific issue.

[_ea1k]

It is easy to explain when you consider that 2 car models are representing ~1.7M cars this year.

Their strategy is a little nutty and has basically required them to underprice their vehicles.

Any other mfg would cut back production to maintain margins.

[seanmcdirmid]

Most non-Tesla auto manufacturers are taking a loss on their new EVs ATM as they try to optimize supply and recoup R&D costs.

[_ea1k]

Yeah, but I bet that changes once they get to ~400k per year. That isn't much different from Tesla's path.