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by notpeter 1099 days ago
My assumption is that they are not handling mail pieces and just outsourcing everything via the PostGrid API. Public pricing for a domestic 4x6 full color postcard $0.74. [1] There's no international pricing listed, but given that a domestic postcard stamp is $0.48, printing is ~$0.26 so add international forever stamp ($1.45) so $1.71/card. Stripe is 2.9% + $0.30 ($0.39 on $2.99). They are using Twilio so that's $0.01 for an inbound/MMS and just under $0.01 for the outbound SMS with a stripe link.

Profit per card would be $1.84/card domestic and $0.98/card international. Excellent margins for a $2.99 product with no need to handle inventory.

Seems like a great side project creating glue between three REST APIs (PostGrid, Stripe, Twilio) and I'd expect it'd generate sufficient free cash flow to cover its server costs and buy a few beers.

[1]: https://www.postgrid.com/pricing-print-mail/#perunit

1 comments

http://directmailers.com is less a little expensive at $0.65