[littlestymaar]

> Reddit has 1.7 billion visits per month > […] > 4chan has 51 million visits per month[4],

This has an impact on their costs, but in an ad-driven business, it increases their revenues by as much.

> with an astronomical amount of persistent storage, with the content never being deleted

I'd like to know the actual amount of storage, but I really doubt it is actually “astronomical” (unlike Youtube).

Moreover, I suspect that the biggest part of that storage is actually video, which isn't really where the value (for the users at least) is.

Overall, if their costs are to high compare to other players their revenues, it's first and foremost a management and cost effectiveness issue, not a lack of revenues.