[elliekelly]

We can’t completely stop people from smoking either. But we can prevent people from starting and we can perhaps prevent those who have already started from increasing their consumption. Slowing down the rate of use by banning advertisements isn’t “hypocritical virtue signaling” it’s a real, measurable improvement. Perfection is the enemy of progress.

[zirgs]

Ads can only influence which fossil fuel supplier people will choose. They won't affect the rate of use.

In the end someone will buy diesel from someone else and then deliver food to my local supermarket. With or without fossil fuel ads in The Guardian.