[Delphiza]

Back when personal technical blogging was a thing, I produced a lot of valuable content for myself and my employer. It was valuable in a sense that it was read, and positioned us as expert in the field, which lead directly to sales. Now, companies are expected to produce content on, say, linked-in, in order to get clicks - just to be seen to be an active company. What is produced now is mostly PR fluff that is written by people that are so distanced from the technology, that it is essentially meaningless. We had a young 'social media content' person that quit after seeing ChatGPT. On reflection, they were right. Producing meaningless marketing content and 'organics' and liking stuff to get likes back is something that an AI can do. ChatGPT can produce '100 words on <company name> innovative AR Product that is going to change business' as much as a meatbot can.

As per my anecdata above, if you are working in field where the value that you add is pretty low. You can get replaced by ChatGPT quite easily. In some ways cookie-cutter web development is like that. If your job can be outsourced to cheap and less experienced (in terms of domain knowledge) people, it can be 'outsourced' to ChatGPT. Do hard stuff. Not hard as in you are able to buidl a web page with this weeks' new framework, but hard as in solving a problem that other people cannot. If other people can't solve the problem, it doesn't matter if you're competing with an AIbot or a meatbot.