|
|
|
|
|
by anujdeshpande
1094 days ago
|
|
Espressif is taking quite a radical approach as compared to other semiconductor companies. They provide everything from a Cloud SaaS for their chips, to open source phone apps that connect over BLE/WiFi to their chips, reference hardware designs, integrations with voice assistants, and more. Typically, semiconductor companies have shied away from providing anything comprehensive because they don't want to upset their distributors and partners who provide the missing services - but not Espressif. I think if the US-China chip war hadn't been going on, and customers wouldn't have been paranoid of using a Chinese chip (and being in a tough spot like Huawei customers), Espressif chipsets would be waaaaay more popular. Disclaimer/source - worked at Espressif for a bit (2017-2019) |
|
Oh, don't worry, they're getting a ton of attention from the "pros" these days. In hardware no one likes to be the guinea pig if they don't have to be. But these days Espressif is not seen as an exotic choice, and their low cost, excellent feature set, and good supporting material are big draws.
Honestly it feels like they're truly just eating this market, but it's just happening (what looks like) slowly.