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by SNosTrAnDbLe 1095 days ago
I have firsthand experience of how PE ruins startups. We were a small startup and unfortunately our founder decided to go with a PE firm rather than a VC firm for a round of funding. The latter were upfront about job cuts but the PE firm did not say anything until them took over. The founder got a good paycheck but we were left holding the bag.

There was a bloodbath and they ruined the culture, the product and the morale. I never realized the meaning of a "cutthroat" culture until that time. It was personally the most stressful period of my employment.

From then on, the moment that I see PE mentioned anywhere, I know its time to run.

8 comments

PE acquired us and was a great partner. Allowed us to do larger M&A deals than we otherwise could have. Supportive but mostly stayed out of the way. Never suggested any cuts or anything that would impact culture. Ultimately led to us being acquired by a strategic a few years later in what I think was a good outcome for everyone.

These are all just anecdotes. My experience doesn't override yours, but I'd be careful drawing broad conclusions.

I think sometimes PE gets a bad rap because they can be a "buyer of last resort" for companies that are already struggling.

My firm supports 100's of PE acquisitions every year and I can tell you that your experience is far more the norm than what the parent comment has suggested.
The idea that PE comes in and sets eight figures of their own money on fire and ruins a business, shooting themselves in the foot makes no sense, yet every other story online is about them doing exactly that.

Of course there are LBO scams going on (more historically rather than currently) but these billion dollar firms don't come in and lose a ton of their own money along with money of their outside investors on a regular basis.

A startup going from being VC backed to PE is one that is greatly reducing its expectations of the future value of current work.

I can see how it would feel like the PE firm is ruining the business to a current employee. Projects that you worked on, saw a lot of money poured in to, that you personally still believe in; get shut down and you think "why would these idiots buy that just to shut it down? Must be finance shenanigans involving write offs and shell companies" when really they valued those projects at $0 or less when they bought the company.

> The idea that PE comes in and sets eight figures of their own money on fire and ruins a business, shooting themselves in the foot makes no sense, yet every other story online is about them doing exactly that.

On How I Built This, they frequently talk to companies that were bought out by PE. Some had negative experiences, but the majority were positive.

PE wouldn't be around for long if they always shot themselves in the foot and made terrible business decisions. They have a bad rap for taking over failing companies (or companies that are just well past their prime) and extracting as much value as they can out of them, but acquiring a startup is generally different I'd think.
They come in, reduce costs as much as possible, keep revenue coming in as long as they can while having huge dividends to said PE until they get so far into debt they are not sustainable. They'll swap to service providers that they either own or get a cut from and pay themselves.

Then their purchased company gets bankrupted, sells their assets to cover their debts (including said PE's 'debts' of services provided.)

They probably make 200-300% of their initial investment back by paying for the initial purchase with debt that is tacked onto the purchased organization and simply drain them dry. PE doesn't make a ton of money by being dumb, they make a ton of money using any and all tactics necessary to make big stacks in short time. Obviously not all PEs operate like this and there are likely many loopholes and strategies.

They bankrupt it by basically pumping it full of debt while taking money out and dumping it once it's out of money - zero liability with a LLC right?

> zero liability with a LLC right?

You assume lenders are fools. They aren't. They'll ask for a cosign of an asset holder other than the LLC.

Who’s the one offering them the debt in the first place? You’d think if it were so easy people would wise up to it and stop offering debt to PE owned firms.
To be fair, I think there are also some PE firms that simply aren't that good at their job.
This is very, very true. There is a huge proliferation of PE firms now too and many who are very unsophisticated, especially when dealing with smaller, family run businesses.
Yeah, I buy that. Especially in the age of ZIRP.
> yet every other story online is about them doing exactly that.

That's because this strategy is only normally utilized by the biggest PE firms (Apollo, KKR, etc.) who acquire large businesses (Toys R Us, Instant Brands, etc.) and those sell headlines. Net on net returns, it's much harder to turn a $1B biz into a $2B, versus a $10M business into a $20M business. So the large funds typically do a ton of creative financing to achieve returns and hence how they essentially bankrupt the companies. Sub $1B acquisitions usually this strategy doesn't make much sense.

PE firms are brutal to journalists because journalism doesn't make any money anymore (which is tragic). Journalists as such hate them
Isn’t LBO the norm in industry? Where they charge from the acquired company and the acquired company takes on a huge loan?
LBO != debt ("huge loan")

LBO is how the PE firm finances the acquisition. Think of almost exactly like a mortgage. The bank ( = investment bank) doesn't want to maintain/manage the house ( = company) so they help fund the acquiring cost. Typically it's 50/50 (50% the PE firm uses its own fund and 50% it uses a loan from an investment bank "mortgage).

Post close, they might utilize a credit facility (usually a bank loan) where they can put debt on the company's books for specific initiatives (add-on acquisitions, hiring, etc.). There are some huge advantages to this because they usually can get loans at way better rates than a company could get if they went to a bank and got an SBA loan, venture debt, etc.

Not anymore, and almost never at small scale. It was massively abused in the 1970s to early 1990s but it's generally associated with the 1980s and specifically the book Barbarians at the Gate (which is an awesome read).

Today I would guess it's most associated with the Toys R Us and Sears failures, but surprisingly no one tends to talk about the Best Buy LBO for some reason...

> Isn’t LBO the norm in industry?

No, it's one of many PE strategies. Almost all private equity firms utilize leverage in some form, but it's not universal and certainly not as extreme in all cases as the LBO shops.

What's also funny is the general certainty that the CEOs of Microsoft, Google, Apple, and every other large company are eager to destroy the company for short term profits.
Not that I don't believe you, but my personal experience dealing with outfits (as a customer) that have been acquired by PE firms is that they have ruined the thing they acquired approximately 100% of the time.
"My work helps people, don't listen to the ocean of negative examples about my industry."
Growth equity blurs the line between traditional PE, on one hand, which spans buying and responsibly operating good companies to LBOs, which require cuts, and venture capital, on the other hand, which is more hands off but also more brutal if you don't look like you're flying moonwards. This ambiguity as to what "private equity" is might be clouding the data.
That's true. I equate Growth PE with "minority interest, positive profitability", VC as "minority interest, growth at all costs" and PE is simply "majority acquisition, typically profitable".
Maybe PE firms are ok and mine was an extreme example but I got burned pretty badly. If I do have to work on a place backed by a PE firm for some reason, I would start out as a contractor and then see how it plays out before committing to be a full time employee.
PE can bankrupt a company and still make a profit. https://www.theatlantic.com/ideas/archive/2023/05/private-eq...
do you tell this often? i could swear I've read this exact comment before (pe acquired, great partner, enabled m&a, ultimately acquired by a strategic)
This is modus operandi of many PE firms so you'll find hundreds upon hundreds of people with the same story.

It's like wondering why every farmer has a similar story when a locust swarm comes.

My memory is far from perfect, but I don't think that was me.

It's pretty much exactly how a growth-focused PE is supposed to work so one would hope it has actually happened that way at least a few times.

If PE ruined more businesses than it helped then people wouldn’t be doing PE (either the finance guys or the companies).

So technically there should be more wins than not. At least on paper. How that looks for lower level employees may be different but often PE is there for a reason.

You can turn a low-profit “boutique” business that pays the salary of 100 people, into a high-margin marque for an acquiring larger-sized corp where every one of those employees get thrown out on their asses because they’re redundant post-consolidation.

If you built the boutique business to get a payday, maybe you’d consider that a win. The market certainly would.

If you built the boutique business because the megaco had a monopoly and was stagnating and awful and you believed in a vision where you can do better — then the PE firm just forced you to take an L by selling to that same megaco and hollowing out your business to just become another head of its behemoth.

If you built the boutique business to work with your favorite people in a non-hellish work environment and ensure they all get to live comfortably — you’ve probably developed cirrhosis from all the regret you’re drinking away.

Brutal
If PE ruined 5 companies for every success but that one success paid back 10x, someone would do it.
Eh, you'd expect that trend to take something like decades to fully percolate and result in behavioral change, if ever.

You could apply your first sentence pretty directly to MLMs, for instance.

It's not all black and white, at least from my experience

A similar thing to what you described happened at a software company where I used to work at, culture destroyed, many people let go. I will name and shame the PE firm - it was Hg Capital

However currently, I've been at a company for a few years who is owned by Morgan Stanley Capital Partners, and it's a completely different story. The culture is great and hasn't changed at all

It REALLY matters what kind of PE you’re talking about.

Bought by a growth equity fund? Probably fine. Bought as part of a roll up? Probably screwed.

PE is like tech: similar tools, but very different firms.

A previous firm I worked at was bought as part of a roll-up (market segment consolidation). If you're the firm that they're rolling all their acquisitions into, that's great & exciting. If you're one of the roll-ees, not so much.

They bought us not for our technology but our customer base. They intended to convert them all to their other firm's product. Little did they know that a lot of our customers had left the other firm for us because we treated them better.. So what happened is in addition to the back office staff & sales staff being laid off, they laid off the developers & testers too (they kept a few managers for a year for continuity). I realized this when the folks they sent to town refused to go to lunch with us in an rather awkward moment.

That is funny as the exact thing happened in my startup as well (we were one of the roll-ees) We got some suits sent by the PE after the funding round.They politely said that they had other plans when we invited them for lunch.
I will name and shame the PE firm - it was Hg Capital.

Always appreciated and very helpful. Nothing in this comments suggest that it deserves any downvotes.

Morgan Stanley Capital Partners: The middle-market private equity platform that cares.
I am inadvertently part of a PE cleanup, being a PM hired by a guy PE brought in.

I am of the opinion if PE destroyed this company’s culture and strip/sell it off, it’s certainly deserves it and will be better for everyone involved.

This place worked for decades as a cost center. It never made money, routinely losing $10-$40 million a year. Multimillion dollar deals were negotiated and made with handshakes, biting is in the ass. The engineers spent their time making shit, over engineered products with no regards to the little customers we had. Our suite of products have no interoperability. Just last week i again repeated why to a couple of “top engineers” why having single sign on across Our products makes a good customer experience.

PE is a tech boogeyman here on HN and Reddit. But now I wholeheartedly believe that’s Sometimes PE needs to come in and shut things down.

Same thing happened at a company I worked at, they also constantly tell you how they are investing in the future of the company and will not be doing all of the culture destroying things that they are definitely going to do. So if you are in this position and they say it will be different, don't believe them.
It's not always like this.

A PE bought a majority stake in the company I work for which for 40 years was a family owned company.

They said they were financial partners only, non-operational and they bought because they liked how we were.

It's been years since and things have only gotten better as far as I am concerned. I mean they were pretty great originally when the family owned it and I had no complaints, but the culture and engagement and such has only gotten better, and the company is growing faster and becoming even more profitable than ever before as well.

that is the Warren Buffet model.. who can complain? not everything goes that way.. congrats on the successful transition
Just from what I hear it seems like most go bad. Though I have to assume it's also a case of people are more inclined to complain when things go poorly.

I mean why would people write comments about how such a thing went smoothly and well. People do now and again but not usually spontaneously.

Part of why I felt I should share my own experience. Hard to know what % of PE acquisitions the workers end up liking vs. hating, but I bet it's not as many bad cases as it seems from media or online comments.

A major difference is that VCs (good ones at least) specialize in startups in a given sector and have some understanding of the sector, the product, the market landscape, the culture, etc. They also operate in that sector long term which means they really want to maintain a decent reputation among founders, employees, and even customers. VCs really don't want to get their name associated with "OMG run away!" since it could adversely affect their deal flow in the future.

PE usually doesn't have any special connection to your sector or community. They just buy stuff and try to run it according to bog standard MBA rules.

> PE usually doesn't have any special connection to your sector or community.

I know you said usually, but it really does depend. Thoma Bravo would be an example of one that is tech sector focused. Not that I like TB, just saying that doesn't always apply.

Was it at least a good deal for the founder?

I feel your pain about what happened. I've seen comparable things a few times first hand. My learning was: just leave once the change starts, only stay if you're getting something out of it. It's not my company, I'm only in charge of my life, I'll find something better soon.

I think I would not recommend to run once PE is mentioned, it can also change for the better, but it can be a red flag to look more closely.

> Was it at least a good deal for the founder?

This doesn't make it any better for the, you know, entire rest of the company.

It's important to remember that this startup industry relies on selling dreams to idealistic young grads who will usually end up under the bus while the higher-ups walk away with the profit, if there is any. And a lot of us here are complicit, because we rely on cheap labor and false promises to get the next company off the ground.

Once you see your first exit where the CEO walks away with $10+ million and every single other employee's stock (even the first few engineers) was made worthless in backroom dealings, you get jaded about the way this entire business operates.

For me a job is a job, my emotional attachment is limited. It can be awesome, but how the company changes is not in my power, if I don't own an substantial amount of equity.

Usually if a company fails, it happens in slow-motion. As an employee you can often spot that years before it makes the news. Just move on before it makes the news.

It's strictly business. You keep your CV up to date and move on.
Nah, I'm tired of this. It's not simply business, some of us actually give a damn and care.

PE fucks up everything most of the time, hurts the majority, and I hope I never encounter it again in my working career.

Thanks! It was a really sweet deal for the founder as he left as far as I know and I suspect for their direct reports as well.

Its been a while but it still brings out some bitterness. I did leave after an year but the damage had been done by then.

> My learning was: just leave once the change starts

As a customer, rather than an employee, that's what I learned too. If a PE firm buys a company that I do business with, the best thing for me to do is to stop doing business with them.

YMMV. Really depends on which PE firm it is. The large cap ones are notorious for what you are describing.

The PE clients I work with are very growth orientated and understand that culture is important for growth, so I don't believe you can paint the whole space with one brushstroke.

I believe they prefer the term "sharp-elbowed", but either way, you can imagine why so many were not interested in having Mitt Romney as a national leader.