[joecot]

Because it hasn't worked before. They bought Alien Blue, made it the official app, failed to iterate on it, and eventually gave up on it. Now they've made a new reddit app, which is also not good. No reddit official app is going to look good compared to the the third party ones, partly because their profit making attempts are at odds with good user experience, and if they buy the third party ones they've already shown they can't improve them. So they want the comparison to go away so reddit stops being embarrassed by third parties.

[wvenable]

> made it the official app

They did not. They bought it and killed it. Their home-grown application is built from scratch.

[dayedh]

I’m still incredibly bitter about this. The Alien Blue iPad app was fantastic, nothing that has been released since can hold a candle to it.