[CoastalCoder]

I'm not sure if this is an appropriate parallel, but it reminds me of Uber.

Uber seems to be successful despite clearly (IIUC) breaking laws that regulate taxi services.

If it worked for Uber, I can see why other businesses might have similar hopes.

[martin8412]

Uber is perfectly legal here in Spain, but they're regulated as regular VTC vehicles. Uber can't arbitrarily lower the price. It has to be within some percentage of regular taxis for same level of service. Taxis have an advantage though because they have exclusive access to certain areas.