[prepend]

What is the goal of your blog? If your goal is improving engineering skills and ability, then maybe make it internal only.

I always feel bad for company bloggers nowadays because it usually seems like an engineer has to talk marketing blargh and it seems like a nightmare to spend time with comms to make what’s interesting to me cleared and understandable by everyone.

To capture and share info, just start with an internal blog and write up all your meetings. I did this although it’s hard to measure success as people read it and use the material.