[xeromal]

I would add a small counterpoint to your second point. For me, reddit is becoming pretty essential in my life. Since Google has been taken over by blogspam and ads, I struggle to find reviews or opinions of things I buy or use. I use google to search reddit to find comments relating to thing I'm interested in. Those comments might be astroturfing or paid support too, but it's easier to sus that out by searching past comments and painting a picture of the user. It's not perfect, but it's much better than trusting the authenticity of random blogs save a few I have bookmarked.

[balder1991]

Well, considering Reddit is becoming infested with bots now, I’d say Reddit is next after the Google takeover.

[xeromal]

Such is the way of the internet. Something will form to counteract that when it turns to shit. It's no where close yet though!