[nosianu]

This would make me suspicious, and my first assumption would be that the ads are hidden as fake content. On reddit it's quite obvious, when there's yet another /r/funny post about some (for example) "funny" Coke bottle thing or some other brand. Lots of those kinds of posts, actually. Also a lot of quite obvious fake engagement-encouraging posts, such as the many question reddits with thread-creating questions (/r/AskReddit comes to mind, a large subreddit also shown on the frontpage when I'm not logged in) that even look and sound like they were planned and designed (and they all have a similar vibe, as if coming from the same source).

Modern ads are not the obvious type that are marked as such. It's more like product placement and a bunch of other less obvious methods.

[bollos]

They're either hidden extremely well, I'm oblivious to them or they're not there as much I'd say.

Most of the things I get on TikTok are, I would argue, genuine content that someone made because they wanted to or is following along a trend that is ongoing. I don't get a lot of people showing off a product, and often when they do it's for stuff I'm interested in and I'm already following them for.

Perhaps its a matter of diversity. Instagram feels very monotone in its ads: bottom barrel mobile games or brands trying to sell me their garbage I don't need nor would be interested in. TikTok on the other hand feels less monotonous in what I get shown.

[mynameisvlad]

Those are two wildly different things.

I’m almost positive that Instagram also has those sort of embedded promotions/ads, which are generally done outside of the official platform. But they also have a metric shitton of actual ads, within their own platform, that they queued up.

[willis936]

Lawsuits are not as scary as they should be.