[ArturSkowronski]

It is default behaviour of Substack - to be honest I am not sure if it is even possible to change.

However, you don't need to subscribe - you can close the popup and carry on!

[gabereiser]

I know, not your fault, I’m just throwing a hail-mary in case they see it. It’s sooo frustrating. Once you leave and come back it doesn’t show. So obviously they are storing state on it and pushing it in your face when the MarTech gods deem it appropriate.

Good write up though and appreciate the KotH meme.