[the_doctah]

>Alignment with current social issues happens based on calculations of profit, not based on sincere ideological commitment.

I guess they need to do a better job with their market research. Because destroying Luke Skywalker and redefining the Mary Sue trope doesn't seem like what the public wanted.

[Timon3]

Did you read my previous comment? I explained reasonably clearly that they didn't focus on making a good movie. You yourself are saying that destroying Luke Skywalker and redefining the Mary Sue trope doesn't seem like what the public wanted. But I'll guarantee you that there was a lot of market research which determined that:

- strong female leads are popular

- "defying expectations" is popular

- Marvel style humor is popular

And when you put those things together without caring about making a good movie, you will do things like destroying Luke Skywalker, or redefining the Mary Sue trope. These things didn't happen because they wanted them to happen, they happened because they didn't care enough to not make them happen.

[the_doctah]

Your comments about what Disney thinks is popular amount to nothing but conjecture on your part. Meanwhile, the sequels were not well received by fans. And, while I'm certain you would make the argument about the movies making money, they underperformed with regards to expectations. Merchandise did not sell. Solo lost money because of the bad sequels. Spin-offs were canceled.

So, regardless of market research or whatever, the end result was not good.

[Timon3]

> So, regardless of market research or whatever, the end result was not good.

Do you believe I'm trying to say anything different? You're arguing against something that is not my point.

[the_doctah]

You just seem to think Disney has the absolute worst market research on the planet instead of admitting they are trying to push ideological messaging.

[Timon3]

No, I am not. I'm saying they don't care about making good movies, only about putting in what market research is telling them they should. My version of things doesn't rely on a conspiracy to push ideological messaging like yours, it only relies on market forces and big companies coming together to create a lazy and bad product that still sold, albeit under expectations (because, surprise, people care about quality).

Just stop for one second and consider this - is there literally no way to increase the quality of the movies without changing the "ideological messaging"? I think there are tons of ways, e.g. by removing the incredibly annoying slapstick humor overpresent in Episode 8. So why didn't they try to make it better? If they want to push ideological messaging, why not at least put effort into the movies, so your messaging is effective?