Hacker News new | ask | show | jobs
by illiac786 1112 days ago
Marketing is a branch that employs hundred of thousands of people to devise the best images to manipulate you. Billions are spent on research in this domain.

thinking oneself impervious to ads, let alone blind, is in my view a bit presomptuous. I am convinced you are influenced by ads, you just don't notice it (and that's the point of ads, you shouldn't notice)

4 comments

I can't find it in a quick 2 minute search, but I seem to recall a study that concluded that people who thought they were unaffected by advertising were actually MORE susceptible. Which makes a sort of intuitive sense. If someone is aware they can be manipulated they can make a conscious effort to counteract it. Someone who assumes they are immune won't.
> I am convinced you are influenced by ads, you just don't notice it (and that's the point of ads, you shouldn't notice)

Yeah that’s why I explicitly mentioned the difference between what I consciously notice and my subconscious and why I mentioned this as another reason to have an adblocker :I

Sorry then I misread you. I focussed on the statement "truly blind to ads"...
No worries :)
Thinking that the purpose of online ads is advertising, is in my view a bit presumptuous :-)
Depends a bit what your definition of "advertising" includes I guess...
I can't help but wonder what effect advertising has peoples mental health. I doubt it's positive.