[Closi]

80 people to manage African countries from a finance, sales, marketing, support, legal, localisation and licensing perspective for a company the scale of Spotify is way too light.

Localisation isn’t just about language - consider payment requirements, legal and regulatory specific challenges, pricing strategy, regional licensing, there might be specific features required to support low bandwidth (eg carrier agreements), if you want to ad-support like Spotify you will need a team to sell ads… it’s hardly a chatgpt + few contractors job.