[nickelcitymario]

I fully agree with you! Although I think it’s possible to market without violating data privacy. There’s a small but growing movement among marketers and advertisers to ditch all of that, to the best of our abilities.

I can’t help that Google and Facebook track everything, but I CAN avoid using those aspects of their tools.

I like to target based on content, not user profiles. Google Search ads, for example. Yes, Google is absolutely building profiles on everything you click, but we don’t have to use their remarketing tools and the like. We can simply say “show my ads on related content” or “show my ads on related searches”.

Do most marketers do that? Absolutely not. But I’d like to think the tide is turning, if only because of the public backlash.