[WJW]

> Aggressive advertising will mostly just help you get ahead of your competitors

That's a hell of a load-bearing "just" you managed to insert there. Getting ahead of your competitors in market share can be the difference between having a company succeed or fail.

[chromoblob]

So if nobody is "getting ahead of competitors", does it mean that "capitalism is not functioning"? (which was the point of the comment to which the reply was)