[krausejj]

agreed - nice insights - but those spaces where celebrity status isn't a requirement are so small. even in enterprise software where you can succeed with unit sales, it is hard to sell without either prior sales or a reputation.

do you have any good areas where you think young entrepreneurs should be looking?

[gyardley]

The sweet spot seems to be online, paid subscription-based services, priced moderately, bought with a credit card by individual professionals or small businesses.