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by melindajb
1129 days ago
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There’s no way silicon valley would have realized the importance of the content in the equation. The talent is absolutely a huge part of the success. There are multiple huge facebook and ig groups for some of the most popular instructors. It’s a moat. I started out with a different bike but eventually bought a peloton because the community and integration was so much better than bike + tablet. Plus I love stretching, yoga, pilates, meditation. During cancer I couldn’t ride. But those chair and standing yoga classes made an enormous difference in my state of mind and health. I wish it wasn’t so hard for a few folks here to see that passion and emotion for a brand has value. That said, there are enormous opportunities in front of Peloton. It’s time to get some Silicon Valley leadership in there to apply product led growth initiatives. |
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