[TeMPOraL]

But that's my point. Those plant-based "milks" are not milk substitutes, except in few circumstances you mention. They won't work the same when used in cooking or baking. They don't have the same nutritional value, meaning that if you use them in place of real milks in a cereal for your kid, you may be starving them on nutrients without realizing it. Etc.

For use in coffee? It's already established you can put all kinds of whiteners in it, so no need to brand another one as "milk".