[hn_throwaway_99]

I didn't really understand your point. But bringing up Papyrus Author is a great example I think of what I was saying. I'm not previously familiar with Papyrus Author, and I don't know how popular they are, but it's clear they are very much targeting creative writing authors specifically. Their hope is clearly that they can provide enough value to this group so that their price is worth it over a more generic word processor.