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by yannis7 1130 days ago
VICE seemed to make sense at a given time + place + context: * Gonzo journalism: "On my way to North Korea I'm gonna stop by my auntie where over lunch she'd beg me not to go" * Peak hipster: pre-pandemic hyper-urbanised young white collar people who started making money * Excitement about Web 2.0 weirdness and the over-sharing culture

all of the above created a compelling package back then, but don't seem to scale to a "global media empire" Shane Smith wanted to make, one that would topple the incumbents.