[kalleboo]

By looking at people I know and their tablet ownership, I think you're the one mis-estimating.

But the psychology probably goes further than "I'll buy everyone in the family a tablet" and is more like "Well I was thinking of maybe upgrading soon in a year or two, and anyway I'm tired of loaning the kids my tablet, how about I buy that new shiny one for myself and the kids can have this one?" to just push people over a threshold of spending