[joe_the_user]

I moderate a largish, active Facebook group on a controversial topic (5k members, 3-5 posts a day). I spend about 10 minutes per day on this on average. But the fact that I care about the topic, that I can directly ask people to not to engage in shit and that people want to have a decent are basically what makes things much easier.

So it's possible on Facebook. It's just not possible for just Facebook. Reddit seems a better model for community at scale but somehow I haven't jumped into that.